Here is 10 Proven Ecommerce Marketing Strategies To Surge Growth. Workit: http://workit-software.com provides its customers with a 360° view of their market in real-time. Workit is the best tool to track amazon prices and drives competitives prices guide. But also, here is How To Find Your Ecommerce Business Niche.
A niche market is a small segment of the market which focuses on a specific product or service. Niches can then be further seperated into smaller niches with very specific demographics and interests. When starting an ecommerce business, you should research about your niche market. Niche marketing includes defining your niche and marketing your services or products to this specific niche. Having a well defined niche will not cut your sales or profit. On the contrary, it will give your business more power in the market. Here are the basic steps to research your niche market:
Identify your audience
Before focusing on whatyou want to sell, start by trying to understand your audience. Trends and products change often, but your audience will be with your ecommerce for a long time. You should identify the needs of your new audience which will help you understand what products you should be promoting.
Research niche keywords
You can use a keyword tool to help you identify the keywords your audience uses for certain products, solutions, services or information. You will find a lot of useful data such as average cost per click, global search volume and level of competition. Make sure to have a look at the monthly search volume. This will give you an idea of the size of the niche market. The higher the search volume is, the bigger the market.
Analyse your competition
Finding out information about your competition will tell you alot about whether the niche is lucrative or not. Make sure to check for multiple pages of ads, a high CPC, targeted ads, advertisers in premium position. This will tell you if the niche has enough money for you to make a profitable business.
Chose your niche market
With all this information and research, you should be able to decide whether you want to get into the niche market. If you see high targeting ads or advertisers in the 3 premium places, it may be hard to break into the niche as a beginner. Of course, you would be competing with established brands with very high marketing budgets. That being said, it is still possible. For competitive prices, check out the price monitoring software Amazon price tracker.